This document is from our Archive and no action should be taken in reliance on it without specific legal advice. You can perform a search for more recent content. × Brand Matters Issue 9 July 2018 4385 The shape of things to come: CJEU decides on the KitKat trade mark case Back in 2002, Nestlé filed an application to register the three-dimensional sign of the ‘four finger KitKat bar’ as an EUTM. Read more 4368 Men can wash dishes too! ASA launches consultation on gender stereotyping guidance The ASA has launched a consultation on a new rule, and accompanying draft guidance, which tackles the use of gender stereotypes in advertising. Read more 4366 UK high street troubles: Five points for SME brands to consider Rising business rates and overheads. Low consumer spending. Empty high street shops. Read more 1679 European Commission slams Google with a Euro 4.3 billion fine On 18 July 2018, the European Commission imposed a Euro 4.3 billion fine on Google for abusing its dominant position in markets in relation to the Android operating system for mobile phones. Read more 4370 UK's "fast fashion" under investigation by the Environmental Audit Committee The House of Commons Environmental Audit Committee has announced an investigation into the social and environmental impact of the UK's love of "fast fashion" and the wider fashion industry. Read more 4375 "Follow the money": Memorandum of understanding on online advertising and IP infringement Websites infringing copyright material or offering counterfeit goods usually carry advertising, which is often of legitimate brand owners. Read more 872 Style Gallery 2018 Style Gallery 2018, the pop-up shop for emerging luxury brands hosted by Mishcon de Reya and LawfullyChic. Read more Previous Issues Prev Next Issue 17 May 2020 Issue 16 Mar 2020 Issue 15 Dec 2019 Issue 14 Oct 2019 Issue 13 Jul 2019 Issue 12 Apr 2019 Issue 11 Dec 2018 Issue 10 Oct 2018 Issue 9 Jul 2018 Issue 8 Apr 2018 Issue 7 Nov 2017 Issue 6 Nov 2015 Issue 5 Jun 2015 Issue 4 Feb 2015 Issue 3 Dec 2014 Issue 2 Sep 2014 Issue 1 Jul 2014 Services Brands Intellectual Property Intellectual Property Disputes Retail People Sally Britton