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Brand Matters

Issue 7: November 2017

Brand Matters
Luxury goods: protecting their brand image Post

Luxury goods: protecting their brand image

With online sales now integral to many retail businesses, the issue of whether luxury goods suppliers can stop goods which qualify for selective distribution from being sold via third party platforms such as Amazon and eBay is more important than ever.

Getting tough on fake news Post

Getting tough on fake news

Fake news stories are increasingly common. With a growing awareness that readers cannot believe everything we see in the news and on social media feeds, new initiatives are being devised to tackle the problem.

Jazz Shaper - Jon Wright Post

Jazz Shapers: Jon Wright

Jazz Shapers features interviews with business people who have broken the mould and achieved success in their fields alongside music from the category defining risk takers of jazz. Here, we talk to Jon Wright, a co-founder of innocent, which now has revenues of £250m...

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