Challenging issues can become crisis situations quickly, and preparedness is key to a decisive and confident response. Our experience in dealing with crisis situations helps us to spot others early, and to advise on ways to avoid or mitigate their impact.
We encourage all potentially exposed businesses and individuals to carefully and honestly prepare for reputational challenges, and to think broadly and creatively when crisis planning. As well as policy audits, internal investigations and mock dawn raids, through Spotlight, we can create immersive simulations (in person or entirely remotely) which allows businesses to practise handling a social media crisis, and to test their response and strategic communication under pressure.
Whatever is keeping you awake at night, facing the problem and being prepared will be key to mitigating potential reputational damage in the months and years ahead.