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Meet the Regulators: Episode 1 - Lifting the lid on greenwashing with the Advertising Standards Authority

Posted on 10 December 2021

Understanding the rule-makers as well as the rules is vital, and in our Meet the Regulators podcast series our team of passionate lawyers talk to some of our most important regulatory bodies. Join us in our series as we take a deep dive into the industry demands in our ever increasingly regulated world.

Should we crack down on airline ads for encouraging long distance or regular flights? Are businesses using 'green' terms such as “carbon neutral” and “net zero” honestly and what do consumers understand those terms to mean?".

In our first episode, recorded at Africa House, Stuart Lester is joined by Director of Complaints and Investigations at the Advertising Standards Authority (ASA), Miles Lockwood. In the wake of COP26, Stuart and Miles discuss the increase of "greenwashing" in advertising and review examples of ads which has fallen foul of the codes, and explore what the ASA is doing to play its part in battling the global climate crisis.


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