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Retail Academy: NFTs and the future of retail

Posted on 31 March 2022

From virtual fashion collections to video game accessories, many retail brands are now experimenting with non-fungible tokens (NFTs) as a way to broaden their consumer base and drive engagement.

On 8 March, we hosted our first Retail Academy session, in which we looked at the burgeoning world of NFTs, what is driving their popularity, and the strategic, technological, legal and practical considerations for brands looking to explore the market.

To view our full Retail Academy programme, please click here.

Visit the Academy for more learning, events, videos, podcasts and reports.


Visit the Academy for more learning, events, videos, podcasts and reports.

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