Louise is a passionate advocate for financial education, campaigning tirelessly to make the subject compulsory in all schools starting from primary age. Her expertise in kids' banking was recognised when she appeared as an expert judge on The Apprentice (Series 19). Keen to nurture UK businesses, Louise works to support several UKbased start-ups and is part of Innovate Finance's Unicorn Council for UK FinTech (UCFT), driving growth in the UK FinTech sector, as well as a Board Advisor for The Payments Association.
She is also a huge supporter of women in business, regularly mentoring female founders to drive cultural change around female leadership.
Highlights
I like to solve a problem, I like to build things, I love building teams and that was something I’d been lucky enough to do earlier in my career and you can really make things happen.
I’ve always been up for taking a calculated risk… my dad in particular… would always say, what’s the worst that can happen.
From day one I was adamant that the way to learn about money was by doing, learning by doing… it’s a bit like swimming… they’re never going to learn to swim until they get into the water.
Initially, um, Facebook… helped us start to get an audience and then the power of advocacy. So literally one parent telling another parent, telling another parent.
Financial education is going to be made a mandatory part of the school curriculum starting in primary schools… that was fantastic news.