Sally Britton comments on Kit Kat IP row

Posted on 20 December 2016. Source: Law Gazette

Sally Britton comments on Kit Kat IP row

Sally Britton, IP specialist at City firm Mishcon de Reya, said the case was interesting as it examines the type of use and consumer recognition required to obtain monopoly protection and sets the bar very high.

Businesses that have shape marks should be following Nestle’s strategy following this decision closely,’ she added.

Read the full article in the Law Gazette here.