Firm News

Legal Innovation Award for Mishcon de Reya

Release Date: 29 June 2006

Mishcon de Reya's Brands & Rights Group has been hailed by the FT for its pioneering anti-counterfeiting programme "Tulip" (Turning Losses into Profits). The Tulip initiative was named as the 'stand-out' entry in the 'Legal Expertise' category of the inaugural Legal Innovation awards. Of critical importance to the FT in making its selections was the real commercial value that Tulip delivered, a view eagerly supported by clients:

"Mishcon has come up with a unique product, which no one else has done as effectively. They have saved us more than £1M in the last year."

Partner Gary Miller, who developed the Tulip approach to fighting counterfeiting, was also recognised by the FT in the innovative 'Individuals' category.

Further information on TuLIP-Turning Loses Into Profits here.

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Related Downloads

TuLIP - Taking the cash out of counterfeiting (Jeremy Hertzog)
Adobe Acrobat PDF document Download file Adobe Acrobat PDF document (1,492 KB)
TuLIP - Turning Losses Into Profits (Brochure)
Adobe Acrobat PDF document Download file Adobe Acrobat PDF document (128 KB)
Brands and Rights Group (Brochure)
Adobe Acrobat PDF document Download file Adobe Acrobat PDF document (36 KB)
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